Evie Plumb

The 4 Types Of LinkedIn Ads

Marketing on LinkedIn is great for those who want to reach a more professional audience. LinkedIn is full of 690 million professionals and 4 out of 5 of these people drive business decisions. Of course, not every ad format suits each business, and it can be confusing if you are not familiar with other ad […]

What is Keyword Stuffing and Why You Should Avoid It

Keyword stuffing is widely frowned upon by Google, and the activity could lead to a search penalty, lowering your quality score. In other words, if you fill your page with needless keywords, it won’t improve your chances of ranking higher,  it will do the opposite. What is Keyword Stuffing? Keyword stuffing is the process of […]

Why Are Podcasts Suddenly So Popular?

Let’s be honest, not many of us have the time or energy to read long articles anymore. But what if you could have someone read it out loud to you, while you’re doing chores around the house, driving to work or working out? This is essentially what podcasts are and they have dominated the world […]

Must Download Chrome Extensions

    Google Chrome is already pretty neat. But there are lots of ways it allows you to make it even better – adding extensions for example. Chrome extensions are essentially small ‘Apps’ that can be found on the Chrome web store, add an extra feature to your browser, whether it be assisting with web […]

6 Ways to Increase Brand Awareness

Do you want your business to be noticed in today’s day and age? With the everchanging media platforms and forms of communication, it can be difficult to know where to start, when it comes to getting your business out there. It’s all about targeting your audience and seizing their attention. But, then how do you […]